Name
EV Customer Retention Strategies
Date & Time
Wednesday, May 24, 2023, 1:00 PM - 2:30 PM
Session Type
Breakout Session
Track
Dealer Support
Description
Electric vehicles are an increasing portion of the UIO, and with fewer parts, retaining EV customers is vital to maintaining parts and service revenue. However, with fewer parts comes fewer opportunities for service. This session will highlight what OEMs are doing to retain EV customers, while also discussing additional strategies for integrating the dealership into the EV ownership experience, including:
• First service events
• New owner education
• Additional service offerings
• EV customer support
• Dealership experience
Speakers
Delivery Method
Available In-Person, Available Digitally